Evaluating Your Nonprofit’s Content Marketing Mix

Content marketing is a long-term, resource-intensive investment. But when you build connections and relationships thoughtfully, your readers and audiences have the potential to become your nonprofit organization’s strongest advocates and supporters.

In this free webinar, copywriter and communications expert Marlene Oliveira will discuss what it takes to go from simply producing content to getting results as a strategic content marketer.

During this webinar, you’ll discover:

• The wide the range of potential content marketing tactics (that you might already be delivering).
• How to assess your current content creation.
• How to move toward creating content that attracts new audiences and resonates with existing audiences.